Video thumbnail for How to Build a $100k Newsletter Business with No Budget

How to Build a $100k Newsletter Business with No Budget

Jul 29, 2025
This week we’re joined by Landon Huslig, the creator of Wichita Life, a local media brand covering life in Wichita through a newsletter, podcast, and Instagram. He built it as a side hustle while working full-time as an engineer. It now has a combined 50,000 followers and generates $120k+ annually. Wichita Life: https://wichitalifeict.com __ Follow Landon LinkedIn: https://www.linkedin.com/in/landon-huslig-5b5b006a/ Twitter/X: https://x.com/landonhuslig __ Follow Francis LinkedIn: https://www.linkedin.com/in/francis-zierer/ Twitter/X: https://x.com/FZierer __ Timestamp 00:00:00 Introducing Landon 00:01:16 The art of hand to hand combat 00:10:54 Starting a local media 00:18:43 The growth to $120k 00:25:06 How big can a local newsletter be? 00:34:27 The value of a likeminded community 00:40:39 The creator to entrepreneur spectrum