Why beehiiv is Betting Big on the "Content Economy"

This week on Creator Spotlight we’re joined by the co-founder and CEO of beehiiv, Tyler Denk. Following beehiiv’s highly anticipated winter release event, Tyler and Francis discuss the company’s approach to becoming the operating system of the “content economy”. Read the newsletter: https://www.creatorspotlight.com/p/tyler-denk __ Catch up on beehiiv’s Winter Release Event: https://www.beehiiv.com/?srsltid=AfmBOoqkTzgHth5RyQQzqEqfU5v9TiLH7r4Mj64IuirimV_bTNf3Q3ve * Full event video: https://www.youtube.com/watch?v=CNx0WyMXwvo * Event in 90 seconds: https://www.youtube.com/watch?v=bxAH5d2p7Es __ *Tyler Denk* * Twitter/X: https://x.com/denk_tweets * LinkedIn: https://www.linkedin.com/in/tyler-denk/ * Instagram: https://www.instagram.com/tylerdenk_ *Francis Zierer* * LinkedIn: https://www.linkedin.com/in/francis-zierer/ * Twitter/X: https://x.com/FZierer __ *Timestamps* 00:00:00 Introducing Tyler Denk 00:01:45 The next step in the content economy 00:07:20 Scaling past the education gap 00:12:40 Becoming the tool, not the brand 00:16:52 Lowering the barrier to entry for creators 00:21:25 What is the “content economy?” 00:26:29 Building a world class ad network 00:33:48 Growing a newsletter to 120k subscribers 00:46:46 Finding the gap in the content economy infrastructure 00:57:29 Building features for every type of user 01:01:53 Knowing your customer